The Toronto Santa Claus Parade is an iconic tradition that has brought joy and wonder to families for over 100 years. We invite you to be a part of this cherished event by becoming a sponsor. Align your brand with the magic of the holiday season and reach thousands of families and participants with your support.
Why Sponsor The Parade?
Brand Exposure
Reach a diverse audience of families, children, and holiday enthusiasts through our parade broadcast, website, social media channels, and live event.
Community Engagement
Show your commitment to the Toronto community and celebrate the holiday spirit with thousands of attendees.
Unique Marketing Opportunities
Customize your sponsorship package to meet your marketing objectives, whether it's brand visibility, customer engagement, or community outreach.
Brand Exposure
Reach a diverse audience of families, children, and holiday enthusiasts through our parade broadcast, website, social media channels, and live event.
Community Engagement
Show your commitment to the Toronto community and celebrate the holiday spirit with thousands of attendees.
2.5 Million
Broadcast Reach
750,000
In-Person Attendees
60,000
Website Visitors
Meet Your Audience
Families:
Engage with families from across Toronto and beyond who attend the parade year after year.
Community Leaders:
Build relationships with local influencers and community leaders.
Media:
Gain exposure through extensive media coverage and broadcast of the parade.
Partner with Santa
Sponsorship - Your Way.
Title Sponsor
Exclusive branding in all promotional materials VIP event access and hospitality benefits On-site activation opportunities
Float Sponsor
Prominent logo placements on a custom or prefabricated float. Recognition in press materials and media coverage. VIP parade viewing areas and more!
Supporting Sponsor
Logo inclusion on parade banners and signage Recognition on the parade website and social media, product sampling and more
Title Sponsor
Exclusive branding in all promotional materials VIP event access and hospitality benefits On-site activation opportunities
Float Sponsor
Prominent logo placements on a custom or prefabricated float. Recognition in press materials and media coverage. VIP parade viewing areas and more!
